Deep links and attribution
that just works.
Open-core alternative built by developers for developers

FEATURES
Fast Launches and Real Growth
With EZLinks, we are creating attribution tracking with an unrivalled developer experience. EZLinks is optimized for simplicity, speed, and getting real insights.
Forever links
Your deep links work permanently. No link rot, no expired URLs, no broken user experiences.
One API, Full Stack
Complete attribution for iOS, Android, and Web. No need to integrate Branch + PostHog + separate attribution service.
Real-time Attribution
Real-time vs batch: See conversions as they happen, not hours later. Make decisions on live data, not yesterday's reports
Clean analytics
See what matters Simple dashboard showing where users actually come from.
Microservices Built to scale
Modular stack means you only pay for what you use. Add features without rebuilding. Scale components independently.
Edge deployment
Edge routing means your users convert before they bounce. Every 100ms delay costs 1% conversion rate.
Built for Developer by Developers
Stop stitching together multiple tools. Get complete attribution in one developer-friendly platform.
Super EZ to Use
Links That Actually Work
Universal deep links that don't break. No complex fallback logic required.
const link = ezlinks.create({ campaign:
'summer_promo', fallback: 'https://
app.store', data: { promo_code:
'SUMMER20' } }); // Just works. Period.
Attribution You Can Trust
Open-source attribution modeling. See exactly how we calculate everything.
// First-party data, zero black boxes
const attribution = await
ezlinks.getAttribution({ user_id:
'user_123', window: '7d', model:
'last_click' // or build your own });
Ship Fast, Debug Faster
Real-time tracking with millisecond precision. No waiting for batch processing.
// Real-time events, zero lag
ezlinks.track('purchase', { value:
29.99, currency: 'USD', source:
'instagram_story' }); // Analytics
update instantly
Complete Attribution Flow
Three simple steps. One powerful platform. Full attribution visibility.
Link Creation & Click
- Developer creates universal link via EZLinks API
- System generates unique hash for the link
- User clicks the link (playsq.ezl.link/abc123)
- Attribution service records click details
App Open & Decode
- App opens via universal link
- App requests deep link data (/api/decode/abc123)
- Deep link payload returned
- App navigates to relevant content
Event Recording & Analytics
- App records "app_open" event with attribution_id
- Event saved in events table
- Analytics processes attribution and event data
- Dashboard displays conversion metrics
QR Codes and Universal Links
Generate dynamic QR codes and universal links directly inside your iOS or Android app.
- Create links programmatically for campaigns, referrals, or onboarding
- Auto-generate QR codes with custom branding and styles
- Handle deep links natively without complex fallback logic
- Track scans and opens instantlyโno analytics setup required
Recent Activity
New Link Created
1h agoplaysq.ezl.link/promo
Action: special_offer
Configuration Updated
3h agoAndroid settings modified
Added new action: rate_app
Link Updated
Yesterdayplaysq.ezl.link/invite
Changed parameters for tracking
Powerful Analytics
Track every click, open, and conversion with real-time telemetry โ without the SaaS bloat.


Time-series logging
Log user events with millisecond accuracy
Source attribution
Aggregate across campaigns, platforms, and channels
Device fingerprinting
Experience smarter routing and retention tracking
Behavior capture
Easily track CTR, app opens, and conversion trends

CLIENT SDK
Mobile and Web SDKs and more
EZLinks drops into your stack in minutes โ not weeks.
<import EZLinks>
@UIApplicationMain
class AppDelegate: UIResponder, UIApplicationDelegate {
func application(_ application: UIApplication, did
finishLaunchingWithOptions launchOptions:
[UIApplication.LaunchOptionsKey: Any]?) -> Bool {
EZLinks.initialize(appName: "PlaySquares") return true
}
}
EZLinks Platform
Modern Infrastructure.No Bloat. Built for AI.
EZLinks is designed to be invisible until it mattersโblazing-fast routing, real-time attribution, and developer-grade observability in a modular stack.
Routing Engine
Handles universal links, smart redirects, and deferred deep links. Deployed globally via Fly.io, optimized for sub-50ms response.
Attribution Core
Real-time logging for clicks, installs, and app opens. Supports granular event streams with audit-ready integrity.
Tracking layer
Millisecond-level logs, UTM capture, referrer fingerprinting
Insights Engine
Actionable dashboards that surface conversion trends and attribution outcomes, with AI-assisted guidance coming soon.
EZLinks SDK
Client-side control without native SDKs. Works instantly with web + mobile.
Settings & Config API
Multi-tenant user/org architecture. Modular config for domains, apps, links, and usage patterns.
Compliance & Security
SOC2-aligned infrastructure with end-to-end encryption. Built on Fly.io + Vercel + Postgres stack
Monitoring & Audit Logs
Full event traceability, failure tracking, and internal diagnostics.
Use cases for EZLinks
Sports & Gaming
Fantasy leagues and tournaments
QR code team invites, league attribution tracking, and viral game sharing.
- PlaySquares integration
- Tournament brackets
- Team invites
- Score tracking
Telehealth
Medical appointments and care
Secure patient onboarding, appointment deep links, and provider attribution.
- Appointment booking
- Patient flows
- Provider tracking
- Secure routing
Transportation
Parking, trains, and rideshare
Smart parking location sharing, train booking flows, and rideshare attribution.
- Parking spots
- Train bookings
- Rideshare links
- Route optimization
E-commerce
Product shares and referrals
Product deep links, wishlist sharing, and referral program attribution.
- Product shares
- Wishlist links
- Referral tracking
- Cart recovery
Food & Hospitality
Restaurants and events
Restaurant reservations, food delivery attribution, and event RSVP tracking.
- Reservations
- Delivery tracking
- Event RSVPs
- Menu sharing
Real Estate
Property listings and tours
Property deep links, virtual tour attribution, and agent referral tracking.
- Property listings
- Virtual tours
- Agent referrals
- Lead tracking
Financial Services
Banking and investments
Investment app referrals, banking sign-ups, and crypto wallet attribution.
- App referrals
- Account opening
- Investment tracking
- Crypto wallets
Health & Fitness
Workouts and wellness
Workout class bookings, fitness challenges, and wellness app attribution.
- Class bookings
- Fitness challenges
- Trainer links
- Progress tracking
Events & Entertainment
Tickets and experiences
Concert tickets, movie bookings, and festival pass attribution tracking.
- Event tickets
- Movie bookings
- Festival passes
- Experience sharing
Education
Learning and courses
Course enrollments, study group invites, and educational platform attribution.
- Course enrollment
- Study groups
- Webinar links
- Progress tracking
Social & Dating
Connections and communities
Profile sharing, event invites, and social platform attribution tracking.
- Profile shares
- Event invites
- Group chats
- Social attribution
Enterprise
B2B and internal tools
Employee onboarding, internal tool attribution, and enterprise app linking.
- Employee onboarding
- Tool attribution
- Internal linking
- Analytics
Case Study
Built with EZLinks: PlaySquares
PlaySquares is a Super Bowl-style game platform that needed smart, personalized invites, QR-powered onboarding, and viral sharing. EZLinks made it all happen โ powering game board links, league invites, and player attribution.
Dynamic invite links and QR codes that drop users right into the app โ no friction, no signups.

Links That Get Smarter
We're building the future of link optimization with AI-powered routing, automated campaign management, and intelligent user journey orchestration.
AI Logic Engine
Smart routing based on user context and behavior patterns
Link Versioning
Proper version control for links with rollback capabilities
Campaign Management
End-to-end campaign lifecycle with automated optimization
AI Flow Builder
Visual automation for complex attribution workflows
Simple, transparent pricing
Start free, scale as you grow. No hidden fees, no surprises.
Indie
Perfect for solo developers and side projects
Growth
Perfect for small teams, growing startups, and agencies
Pro
For growing startups and funded companies
Ready to unify your linking strategy?
Start your 30-day free trial today and see how EZLinks can transform your user journeys.
Sign up for Early Access